Foggish Design
Niomi Fogden
Retro Valentines Range for Foggish
Valentines Day is the Superbowl of the greeting card world and my favourite holiday to design for. I wanted to stick with the retro aesthetic from xmas and create a range that felt old but new. I imagined cards from the past and items we traditionally give and then I dived into the filth at the back of my brain and littered them with some modern naughtiness. All the charm of an old romantic with a spanking new attitude.
Retro Weed Xmas Range for Foggish
Christmas is big business & yet there's a massive gap in the market for weed-related stationery. I wanted to create a range that felt nostalgic & stylish but with a modern twist. Something subtle enough you could put it under the tree or on the mantle & get away with. I used a bright colours & paired it with playful graphics for an old timely feel. My first batch sold out in a week. I guess the christmas tree wasn't the only thing getting lit!
Poster/Social Content for Speakerboxx
This fun project was for a variety comedy night hosted by musical comedians Jen Wakefied & Saba Husain, featuring a stellar line up of fantastic female acts. They wanted a poster and social content that illustrated their individual characters with floral elements to reflect the venue. The colours are a nod to hip-hop and their acts and the style helps them stand out online in a sea of selfies and photographic posters.
5+ Years of Gaming Content for BV
Over a period of 5 years I worked my way up from a Junior to Senior Designer & was responsible for the rebranding of the Poker site as well as numerous casino brand updates, & eventually the design of a Live Casino. I also worked with the brand partnership manager to produce graphics for Liverpool Football Club and various sporting banners on-site. It was an incredibly competitive field with very tight deadlines & strict brand guidelines, I learnt to multi-task & balance my workload effectively.
Edinburgh Fringe Re-design for LOL Word
The LOL word are an award-nominated, sell-out group of besties serving up a mixed bill of new and established queer women and non-binary stand-up and sketch comedy talent. They needed a complete refresh for Edinburgh fringe festival and wanted a fun, colourful illustrated design to match their personalities and stand out from the crowd. I created a series of content for their social channels as well as stickers and printed materials for their gig's.
Sober Nights Brighton
Have you ever done Karaoke sober? Sober nights aims to put on evenings where people can get together and have fun but in a booze freeze environment. All of the fun without the hangover. for their pitch they wanted to create a brand that was colourful, easily identifiable and inviting. It needed a colour palette that adapted with the seasons with a focus on self-care whilst still projecting fun vibes. The nature elements were a nod to wellness and self-care and the 'party' animals keep it feeling fresh and fun. The font is clean and modern and playfully mocks being drunk.
Muck n Brass are a kick-ass luxecycling company based in London. They take old unloved furniture and turn it into quirky furniture and homeware often found in your favourite celebs house. I have wanted to work with Zoe Pocock and her assistant Abi for a long time and last summer I was finally able to. I created a series of print design - gift certificates, wrapping paper and greeting cards as well as custom illustrations etc. Read the interview here
Muck n Brass Collaboration
Bloody Good Period is a charity set up to provide menstrual products for free to asylum seekers, refugees and those who can’t otherwise afford them. I saw one of their posts on my insta feed and read into the stats and was disgusted, I knew I needed to do something to help. I designed a xmas card with periods and sanitary products in mind in a way that I thought would sell well. I donate 30% of all my 'Festive Period' card sales to their charity.
Xmas Charity Card Bloody Good Period
The importance of self-care and it's impact on mental health is growing day by day. Unfortunately, I've struggled to relate to a lot of the content I find online, the softer words and pastel colours just put me off. I wanted to create a series of illustrated posters to promote self-care but with bold colours and pop culture quotes, something that felt more fun than calming. It's an ongoing project but one I find great comfort in.
Self Care vs Popculture
One of my favourite childhood bands is the Spice Girls, last year they went on tour and it prompted me to think about feminism and how it's been branded. My aim was to produce content that was clearly feminist but with a colorful girl band vibe. I wanted to expand their lyrics and individual character style into products that could inspire change. I thought about feminist rally's and the signs/stickers as well as food and merchandise.